MAKING LATE NIGHT BETTER...ONE CHANNEL AT A TIME.
Welcome to the craziest late-night television takeover ever, brought to you by the insanity that is Adult Swim.
What kind of madness would Adult Swim produce if it took over other channels? Probably shows like the following:
What integrated campaign is complete without a second-screen experience? Interact with the took-over shows in myriad ways via the [swim next door] minisite.